Digital Course — Persona Marketing

From Ghost to Growth
A blueprint for social media success - modules designed for real results.*1702615413399*1702489786758*Alan_logo*png?alt=media&token=8a23a32e-a07c-4246-b4bd-e5491fcb61f7
Master Social Media Marketing On Your Own Terms - No Experience Needed
Struggling to navigate the complex world of social media marketing?
Our  5-part digital course is your roadmap to success.

We've packed this course with actionable insights and strategies, making it perfect for both beginners and seasoned marketers.

Each module is designed to take you through the essentials of digital branding and marketing, leveraging the power of AI and the H.E.A.T. Method.*1702615414700*1702493356306*Persona_image_004%252520(1)*png?alt=media&token=55db4601-f81e-4e96-9897-6e341b19a3c2*1702615417283*1702572309122*Free%252520ebook*png?alt=media&token=c138b7fb-dda2-47a9-b96c-2dc4a1231b84

Become a Social Media Marketing Pro
in No Time!


Understanding Social Media Landscapes:

Foundations of different platforms.

Harnessing the Power of AI

Turning AI into an effective strategist for your story & brand.

The H.E.A.T. Method Explained:

A deep dive into Humor, Education, Adding Value, and Trust.

Content Creation and Branding:

Crafting compelling narratives.

Engagement and Growth Hacking:

Techniques to boost visibility and engagement.*1705905840873*958af09f-74df-4c59-9da5-dfbcfbea2648*webp?alt=media&token=22d89ad4-1ca1-42bd-a5a4-15d92f822e0a

This isn't just some training;
it's your path to a fuller, buzzing pipeline of interested clients.

Why this course?


Progress at your own speed with flexible access.

Practical examples and case studies.

Access to our team for queries and clarifications.

The byproduct of working with Persona Marketing

She was great at selling homes but struggled to stand out in the digital world. Her social media posts were often overlooked, and her listings weren't getting the attention they deserved. Sarah knew she needed a change but wasn't sure where to start.

That's when Sarah discovered Alan and his H.E.A.T. Method. Skeptical at first, she decided to take a leap of faith and enrolled in the 3-Day Crash Course. Alan introduced her to a world where humor, education, adding value, and trust weren't just concepts, but powerful tools in her marketing arsenal. She learned to weave these elements into her social media strategy, using AI and graphic design techniques that were surprisingly simple yet effective.

Fast forward three months, and Sarah's online presence had done a complete 180. Her listings were getting more views than ever, her social media engagement had skyrocketed, and her network had grown exponentially. The best part? She was closing deals faster, with clients who felt they knew, liked, and trusted her before they even met in person. Sarah had become more than just a realtor; she was a trusted advisor in her community, all thanks to the insights and skills she gained from Alan's course.

Just like Sarah, you too can elevate your real estate business. With Alan's guidance and the H.E.A.T. Method, you'll not only capture the attention of your audience but also build lasting relationships that turn leads into loyal clients.

Despite his extensive experience and deep knowledge, John found himself lost in a sea of generic marketing materials provided by his corporation. His personal touch was missing, and his client engagement was not as strong as he knew it could be.

That all changed when John connected with Alan. Initially hesitant about the investment, John decided to dive in, motivated by the promise of creating marketing content that truly reflected his personal brand. Alan's coaching wasn't just about marketing strategies; it was a journey into harnessing the power of personalization, using the H.E.A.T. Method to connect with clients on a more meaningful level.

Several weeks later, John's marketing approach had transformed. His clients were responding enthusiastically to the personalized content he now created. They felt understood and well-cared for, leading to an increase in referrals and repeat business. John had not only enhanced his professional image but also built stronger, trust-based relationships with his clients. He was no longer just another loan officer; he was a trusted advocate with a unique, client-centered approach.

Like John, you can redefine your role as a loan officer. With Alan’s tailored coaching and innovative strategies, you can create marketing content that truly resonates with your clients, setting you apart as a knowledgeable and caring professional in the financial industry.

Despite her expertise and commitment, Emily often found it challenging to communicate the true value of her policies in a way that resonated with potential clients. She wanted to offer more than just insurance; she wanted to offer peace of mind.

When Emily discovered Alan Stern's specialized training at an event one day, she saw an opportunity to transform her approach. She learned to apply the H.E.A.T. Method to her insurance offerings, focusing on Humor, Education, Adding Value, and Trust in her communications. Alan's training equipped her with innovative strategies to present insurance not just as a financial decision but as a life-enhancing choice.

Withing a few weeks, Emily's client interactions changed significantly. She was now able to connect with her clients on a deeper level, understanding their concerns and offering solutions that truly met their needs. Her clients began to see her not just as an agent, but as a trusted advisor who genuinely cared about their well-being. This led to a surge in referrals and long-term client relationships, as her clients felt more than insured—they felt understood and protected.

Like Emily, you can be more than just an insurance agent; you can be a guardian of your clients' peace of mind. With Alan’s unique training, you’ll learn how to effectively communicate the value of your offerings, building trust and long-lasting relationships with your clients.

Meet Your Partner In Success - Alan Stern*Gal-0010*jpg?alt=media&token=fe731d8d-012f-4bce-ae34-f8a53385f12a*Gal-007*jpg?alt=media&token=1b3b3fbe-7950-4a40-921c-1e6fb167c3b6*Gal-0012*jpg?alt=media&token=bec6bda1-f367-4431-b5dd-d972d07fe24b*Gal-001*jpg?alt=media&token=f762be23-d0f9-483e-a5fd-797487feddb1*Gal-002*jpg?alt=media&token=8b68791e-c75a-439e-8571-902137a38d09*Gal-004*jpg?alt=media&token=2aad3d60-7329-4370-b211-d603c43c3bf5*Gal-009*jpg?alt=media&token=a840e737-b2fa-42cb-b3e3-66a2bf59b094*Gal-008*jpg?alt=media&token=d3e7b109-36e3-4ad5-9b62-ee6d786147ce*Gal-0011*jpg?alt=media&token=e02853b2-b6b5-4dd1-9b89-d84337ea9128*Gal-005*jpg?alt=media&token=c4da5f45-49e1-4f63-b2da-9f5ab073711b

Are you ready to elevate your digital game and stand out?

Sign up below and start your journey to social media mastery.*1702615418670*1702574403005*St-Steven-New-01*png?alt=media&token=1b96cef1-c843-4d22-a13f-7412d0d55336
Alan Stern is represented by St. Steven Public Relations and can customize his presentations to be tailored to his audiences. Contact Publicist Melanie Santostefano to inquire about booking Alan for your next event.
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